• Align prioritized customer specific activations for the category, required incremental to the cluster plan provided by the Activity Development Manager, to deliver our growth aspirations.
• Grounded in shopper and customer insight, develop and execute specific customer activation initiatives that deliver the short and long term brand portfolio aspirations, drives optimal physical availability, engages the shopper and drives conversion.
• Partner with the Sales team to deliver an annual activation plan which is aligned to SCM choices, category growth drivers, customer needs and influences shoppers throughout the path to purchase. Effectively adapt and adjust activity plans to reflect the changing customer and internal environment.
• Ensure activity plans are aligned across Sales and CBU’s and support the Activity Development Manager taking them into the S&OP+ process where appropriate.
• Responsible for trade decks and co-work with Visual Merchandising Manager to ensure the Field & Customer teams have the sell-in tools (be responsible for activation content) they need to engage with customers and ensure they have appropriate instructions to land the display activity plan effectively.
• Partner with team to establish channel and customer specific KPI’s which deliver both short and long term physical availability opportunities and ROI is calculated and used to continuously improve future plans.
• Ensure in-store POS and sales selling stories are tailored appropriately for assigned customer/channel and designed to maximize conversion and impact in the retailer/channel.
• Builds strong and influential relationships with key customers to ensure delivery of shopper, channel and category centric solutions which support the strategic ambitions of the customer and Company.
• Represent voice of your customer and shopper internally to ensure future business strategies help support the strategic ambitions of the customer and execution plans maximise conversion opportunities forCompany.
• Drive effectiveness and efficiency of below the line spends to ensure optimal and mutual ROI for the retailer and Company. Responsible for local Consumer Promotion budget and payment process.

** Directly report to foreign manager
Education
 4-year Degree (Bachelor’s or equivalent)
• Professional Qualification & Work Experiences
 5+ years of working experiences in Sales/Marketing/Trade Marketing
 FMCG industry preferred
• Knowledge/Skills
 Customer and/or marketing experience that includes selling, negotiating and leveraging insights and proven ability to understand and translate brand strategies into engaging customer strategies that are mutually beneficial for company and customer.
 Ability to assess needs, propose mutually beneficial solutions, overcome objections, demonstrate resilience and manage conflict with a positive & confident mind-set and close to maximize mutual value.
 Good numeracy and analytical skills and experience of applying a wide range of analytics that drive insights and actions for complex customers and a variety of business situations.
 Good business acumen with an understanding and application of the sales cycle, trends and broader business implications to making judgments and recommendations for action.
Ability to understand shopper needs and behaviors and the fundamentals of category management and how you might apply these to drive differentiated customer solutions.
 Good interpersonal skills and proven ability to develop long term, effective and influential business relationships with multiple stakeholders.
 Able to respond and adapt to a fast moving, changing environment with a can do / solution based attitude.
 Experience in areas such as (but not exclusive to): Sales, Customer Management, Marketing and Category Leadership.