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1)Consumer understanding
- Research inputs
- Syndicated Review
- Market Monitoring
- Understands target/ source of volume
2) BUSINESS PLANNING
- Support Business Planning
3) MARKETING COMMUNICATION
- Manages development of Direct Marketing such as TV, Cable TV and Internet
- Support development of IMC, TVC, Print for Asia Pacific Lead Market
- Develop and implement the Marcom plans and advertising campaigns within agreed time frames and allocated budget |
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** 광고 집행 후 ROI 및 효율 측정 등 KPI 지수에도 Insight가 있는 자
4-6 years of work experience in consumer marketing, media industry.
Advertising agency.
Creative, proactive, and initiative
Fluent in English |
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