- Define e-commerce development & strategic roadmap : Identify and experiment on-line retail opportunities in line with brand’s positioning and objectives (including e-boutiques, e-retail and e-tail, mobile commerce, social commerce)
- Drive sales, ensure profitability and growth of the e-boutiques, e-retail / e-tail sites
- Build a strategy to optimize traffic using all levers (media, search, social, partnerships…) and ensure cross-channel synergies
- Optimize site’s on-line assortment, e-merchandizing strategy: catalog, trade, promos, testing, new parts on the site, in link with the brand’s strategy
- Monitor the customer experience and purchase path to improve purchase rate (frequency, conversion, average order size) on all devices (web, mobile…) and provide data expertise to deploy & adapt the strategy*
- Track and measure site & Business performance to increase programs ROI
- Set-up and optimize orders, payment, delivery with Supply Chain (internal/external) & finance
- Facilitate technology, tools and partners deployment to improve platforms and functionalities
- Select and Manage the proper external agencies and technical partners*
 

+ 7 years of E Commerce experiences, especially for proven sales experiences
Entrepreneurship
People management skill
Fluent in English